Brand Philosophy - Founder
Founded in December 2015, ANOMALY is a New Delhi based design studio specialising in high quality, wardrobe essentials that are refined, elegant and versatile.
The notion of work and leisure are synonymous nowadays, where the perfect solution lies in balancing both, through functional garments that are modern and timeless. This need is translated into a classic, well-tailored and utilitarian way of dressing that underlines the brand’s design ethic. Superior finishing details and construction techniques are used to craft a beautiful product.
Each collection is conceptualised in our sun-filled studio. Working with simple and functional patterns, we focus on subtle details, stitching techniques and textures to create modern silhouettes with a unique Indian sensibility. The collections cover men’s and women’s ready-to-wear, accessories and home wares.
After graduating with a BFA from the prestigious Pratt Institute, founder and Creative Director Medha Khosla spent a decade in New York pursuing a career in design and technical design, working for iconic brands like DKNY as well as several high street retailers. Inspired by the evolving fashion sensibilities of the Indian urbanite, Medha decided to move back to New Delhi with an urge to create a clothing brand that offered well-tailored, everyday clothes, seeking to bridge the gap in the market for high quality yet affordable separates.Headquartered in Shahpur Jat, the creative hub of New Delhi, our studio, retail shop and manufacturing workshop are housed in the same building. In addition, we have an online store which sells our entire collections to domestic and international markets.